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  Hence even if we don’t achieve immortality in our lifetime, the war against death is still likely to be the flagship project of the coming century. When you take into account our belief in the sanctity of human life, add the dynamics of the scientific establishment, and top it all with the needs of the capitalist economy, a relentless war against death seems to be inevitable. Our ideological commitment to human life will never allow us simply to accept human death. As long as people die of something, we will strive to overcome it.

  The scientific establishment and the capitalist economy will be more than happy to underwrite this struggle. Most scientists and bankers don’t care what they are working on, provided it gives them an opportunity to make new discoveries and greater profits. Can anyone imagine a more exciting scientific challenge than outsmarting death – or a more promising market than the market of eternal youth? If you are over forty, close your eyes for a minute and try to remember the body you had at twenty-five. Not only how it looked, but above all how it felt. If you could have that body back, how much would you be willing to pay for it? No doubt some people would be happy to forgo the opportunity, but enough customers would pay whatever it takes, constituting a well-nigh infinite market.

  If all that is not enough, the fear of death ingrained in most humans will give the war against death an irresistible momentum. As long as people assumed that death is inevitable, they trained themselves from an early age to suppress the desire to live for ever, or harnessed it in favour of substitute goals. People want to live for ever, so they compose an ‘immortal’ symphony, they strive for ‘eternal glory’ in some war, or even sacrifice their lives so that their souls will ‘enjoy everlasting bliss in paradise’. A large part of our artistic creativity, our political commitment and our religious piety is fuelled by the fear of death.

  Woody Allen, who has made a fabulous career out of the fear of death, was once asked if he hoped to live on for ever through the silver screen. Allen answered that ‘I’d rather live on in my apartment.’ He went on to add that ‘I don’t want to achieve immortality through my work. I want to achieve it by not dying.’ Eternal glory, nationalist remembrance ceremonies and dreams of paradise are very poor substitutes for what humans like Allen really want – not to die. Once people think (with or without good reason) that they have a serious chance of escaping death, the desire for life will refuse to go on pulling the rickety wagon of art, ideology and religion, and will sweep forward like an avalanche.

  If you think that religious fanatics with burning eyes and flowing beards are ruthless, just wait and see what elderly retail moguls and ageing Hollywood starlets will do when they think the elixir of life is within reach. If and when science makes significant progress in the war against death, the real battle will shift from the laboratories to the parliaments, courthouses and streets. Once the scientific efforts are crowned with success, they will trigger bitter political conflicts. All the wars and conflicts of history might turn out to be but a pale prelude for the real struggle ahead of us: the struggle for eternal youth.

  The Right to Happiness

  The second big project on the human agenda will probably be to find the key to happiness. Throughout history numerous thinkers, prophets and ordinary people defined happiness rather than life itself as the supreme good. In ancient Greece the philosopher Epicurus explained that worshipping gods is a waste of time, that there is no existence after death, and that happiness is the sole purpose of life. Most people in ancient times rejected Epicureanism, but today it has become the default view. Scepticism about the afterlife drives humankind to seek not only immortality, but also earthly happiness. For who would like to live for ever in eternal misery?

  For Epicurus the pursuit of happiness was a personal quest. Modern thinkers, in contrast, tend to see it as a collective project. Without government planning, economic resources and scientific research, individuals will not get far in their quest for happiness. If your country is torn apart by war, if the economy is in crisis and if health care is non-existent, you are likely to be miserable. At the end of the eighteenth century the British philosopher Jeremy Bentham declared that the supreme good is ‘the greatest happiness of the greatest number’, and concluded that the sole worthy aim of the state, the market and the scientific community is to increase global happiness. Politicians should make peace, business people should foster prosperity and scholars should study nature, not for the greater glory of king, country or God – but so that you and I could enjoy a happier life.

  During the nineteenth and twentieth centuries, although many paid lip service to Bentham’s vision, governments, corporations and laboratories focused on more immediate and well-defined aims. Countries measured their success by the size of their territory, the increase in their population and the growth of their GDP – not by the happiness of their citizens. Industrialised nations such as Germany, France and Japan established gigantic systems of education, health and welfare, yet these systems were aimed to strengthen the nation rather than ensure individual well-being.

  Schools were founded to produce skilful and obedient citizens who would serve the nation loyally. At eighteen, youths needed to be not only patriotic but also literate, so that they could read the brigadier’s order of the day and draw up tomorrow’s battle plans. They had to know mathematics in order to calculate the shell’s trajectory or crack the enemy’s secret code. They needed a reasonable command of electrics, mechanics and medicine, in order to operate wireless sets, drive tanks and take care of wounded comrades. When they left the army they were expected to serve the nation as clerks, teachers and engineers, building a modern economy and paying lots of taxes.

  The same went for the health system. At the end of the nineteenth century countries such as France, Germany and Japan began providing free health care for the masses. They financed vaccinations for infants, balanced diets for children and physical education for teenagers. They drained festering swamps, exterminated mosquitoes and built centralised sewage systems. The aim wasn’t to make people happy, but to make the nation stronger. The country needed sturdy soldiers and workers, healthy women who would give birth to more soldiers and workers, and bureaucrats who came to the office punctually at 8 a.m. instead of lying sick at home.

  Even the welfare system was originally planned in the interest of the nation rather than of needy individuals. When Otto von Bismarck pioneered state pensions and social security in late nineteenth-century Germany, his chief aim was to ensure the loyalty of the citizens rather than to increase their well-being. You fought for your country when you were eighteen, and paid your taxes when you were forty, because you counted on the state to take care of you when you were seventy.30

  In 1776 the Founding Fathers of the United States established the right to the pursuit of happiness as one of three unalienable human rights, alongside the right to life and the right to liberty. It’s important to note, however, that the American Declaration of Independence guaranteed the right to the pursuit of happiness, not the right to happiness itself. Crucially, Thomas Jefferson did not make the state responsible for its citizens’ happiness. Rather, he sought only to limit the power of the state. The idea was to reserve for individuals a private sphere of choice, free from state supervision. If I think I’ll be happier marrying John rather than Mary, living in San Francisco rather than Salt Lake City, and working as a bartender rather than a dairy farmer, then it’s my right to pursue happiness my way, and the state shouldn’t intervene even if I make the wrong choice.

  Yet over the last few decades the tables have turned, and Bentham’s vision has been taken far more seriously. People increasingly believe that the immense systems established more than a century ago to strengthen the nation should actually serve the happiness and well-being of individual citizens. We are not here to serve the state – it is here to serve us. The right to the pursuit of happiness, originally envisaged as a restraint on state power, has imperceptibly morphed into the right to happiness – as if human beings hav
e a natural right to be happy, and anything which makes us dissatisfied is a violation of our basic human rights, so the state should do something about it.

  In the twentieth century per capita GDP was perhaps the supreme yardstick for evaluating national success. From this perspective, Singapore, each of whose citizens produces on average $56,000 worth of goods and services a year, is a more successful country than Costa Rica, whose citizens produce only $14,000 a year. But nowadays thinkers, politicians and even economists are calling to supplement or even replace GDP with GDH – gross domestic happiness. After all, what do people want? They don’t want to produce. They want to be happy. Production is important because it provides the material basis for happiness. But it is only the means, not the end. In one survey after another Costa Ricans report far higher levels of life satisfaction than Singaporeans. Would you rather be a highly productive but dissatisfied Singaporean, or a less productive but satisfied Costa Rican?

  This kind of logic might drive humankind to make happiness its second main goal for the twenty-first century. At first glance this might seem a relatively easy project. If famine, plague and war are disappearing, if humankind experiences unprecedented peace and prosperity, and if life expectancy increases dramatically, surely all that will make humans happy, right?

  Wrong. When Epicurus defined happiness as the supreme good, he warned his disciples that it is hard work to be happy. Material achievements alone will not satisfy us for long. Indeed, the blind pursuit of money, fame and pleasure will only make us miserable. Epicurus recommended, for example, to eat and drink in moderation, and to curb one’s sexual appetites. In the long run, a deep friendship will make us more content than a frenzied orgy. Epicurus outlined an entire ethic of dos and don’ts to guide people along the treacherous path to happiness.

  Epicurus was apparently on to something. Being happy doesn’t come easy. Despite our unprecedented achievements in the last few decades, it is far from obvious that contemporary people are significantly more satisfied than their ancestors in bygone years. Indeed, it is an ominous sign that despite higher prosperity, comfort and security, the rate of suicide in the developed world is also much higher than in traditional societies.

  In Peru, Guatemala, the Philippines and Albania – developing countries suffering from poverty and political instability – about one person in 100,000 commits suicide each year. In rich and peaceful countries such as Switzerland, France, Japan and New Zealand, twenty-five people per 100,000 take their own lives annually. In 1985 most South Koreans were poor, uneducated and tradition-bound, living under an authoritarian dictatorship. Today South Korea is a leading economic power, its citizens are among the best educated in the world, and it enjoys a stable and comparatively liberal democratic regime. Yet whereas in 1985 about nine South Koreans per 100,000 killed themselves, today the annual rate of suicide has more than tripled to thirty per 100,000.31

  There are of course opposite and far more encouraging trends. Thus the drastic decrease in child mortality has surely brought an increase in human happiness, and partially compensated people for the stress of modern life. Still, even if we are somewhat happier than our ancestors, the increase in our well-being is far less than we might have expected. In the Stone Age, the average human had at his or her disposal about 4,000 calories of energy per day. This included not only food, but also the energy invested in preparing tools, clothing, art and campfires. Today Americans use on average 228,000 calories of energy per person per day, to feed not only their stomachs but also their cars, computers, refrigerators and televisions.32 The average American thus uses sixty times more energy than the average Stone Age hunter-gatherer. Is the average American sixty times happier? We may well be sceptical about such rosy views.

  And even if we have overcome many of yesterday’s miseries, attaining positive happiness may be far more difficult than abolishing downright suffering. It took just a piece of bread to make a starving medieval peasant joyful. How do you bring joy to a bored, overpaid and overweight engineer? The second half of the twentieth century was a golden age for the USA. Victory in the Second World War, followed by an even more decisive victory in the Cold War, turned it into the leading global superpower. Between 1950 and 2000 American GDP grew from $2 trillion to $12 trillion. Real per capita income doubled. The newly invented contraceptive pill made sex freer than ever. Women, gays, African Americans and other minorities finally got a bigger slice of the American pie. A flood of cheap cars, refrigerators, air conditioners, vacuum cleaners, dishwashers, laundry machines, telephones, televisions and computers changed daily life almost beyond recognition. Yet studies have shown that American subjective well-being levels in the 1990s remained roughly the same as they were in the 1950s.33

  In Japan, average real income rose by a factor of five between 1958 and 1987, in one of the fastest economic booms of history. This avalanche of wealth, coupled with myriad positive and negative changes in Japanese lifestyles and social relations, had surprisingly little impact on Japanese subjective well-being levels. The Japanese in the 1990s were as satisfied – or dissatisfied – as they were in the 1950s.34

  It appears that our happiness bangs against some mysterious glass ceiling that does not allow it to grow despite all our unprecedented accomplishments. Even if we provide free food for everybody, cure all diseases and ensure world peace, it won’t necessarily shatter that glass ceiling. Achieving real happiness is not going to be much easier than overcoming old age and death.

  The glass ceiling of happiness is held in place by two stout pillars, one psychological, the other biological. On the psychological level, happiness depends on expectations rather than objective conditions. We don’t become satisfied by leading a peaceful and prosperous existence. Rather, we become satisfied when reality matches our expectations. The bad news is that as conditions improve, expectations balloon. Dramatic improvements in conditions, as humankind has experienced in recent decades, translate into greater expectations rather than greater contentment. If we don’t do something about this, our future achievements too might leave us as dissatisfied as ever.

  On the biological level, both our expectations and our happiness are determined by our biochemistry, rather than by our economic, social or political situation. According to Epicurus, we are happy when we feel pleasant sensations and are free from unpleasant ones. Jeremy Bentham similarly maintained that nature gave dominion over man to two masters – pleasure and pain – and they alone determine everything we do, say and think. Bentham’s successor, John Stuart Mill, explained that happiness is nothing but pleasure and freedom from pain, and that beyond pleasure and pain there is no good and no evil. Anyone who tries to deduce good and evil from something else (such as the word of God, or the national interest) is fooling you, and perhaps fooling himself too.35

  In the days of Epicurus such talk was blasphemous. In the days of Bentham and Mill it was radical subversion. But in the early twenty-first century this is scientific orthodoxy. According to the life sciences, happiness and suffering are nothing but different balances of bodily sensations. We never react to events in the outside world, but only to sensations in our own bodies. Nobody suffers because she lost her job, because she got divorced or because the government went to war. The only thing that makes people miserable is unpleasant sensations in their own bodies. Losing one’s job can certainly trigger depression, but depression itself is a kind of unpleasant bodily sensation. A thousand things may make us angry, but anger is never an abstraction. It is always felt as a sensation of heat and tension in the body, which is what makes anger so infuriating. Not for nothing do we say that we ‘burn’ with anger.

  Conversely, science says that nobody is ever made happy by getting a promotion, winning the lottery or even finding true love. People are made happy by one thing and one thing only – pleasant sensations in their bodies. Imagine that you are Mario Götze, the attacking midfielder of the German football team in the 2014 World Cup Final against Argentina; 113 minutes have already
elapsed, without a goal being scored. Only seven minutes remain before the dreaded penalty shoot-out. Some 75,000 excited fans fill the Maracanã stadium in Rio, with countless millions anxiously watching all over the world. You are a few metres from the Argentinian goal when André Schürrle sends a magnificent pass in your direction. You stop the ball with your chest, it drops down towards your leg, you give it a kick in mid-air, and you see it fly past the Argentinian goalkeeper and bury itself deep inside the net. Goooooooal! The stadium erupts like a volcano. Tens of thousands of people roar like mad, your teammates are racing to hug and kiss you, millions of people back home in Berlin and Munich collapse in tears before the television screen. You are ecstatic, but not because of the ball in the Argentinian net or the celebrations going on in crammed Bavarian Biergartens. You are actually reacting to the storm of sensations within you. Chills run up and down your spine, waves of electricity wash over your body, and it feels as if you are dissolving into millions of exploding energy balls.

  You don’t have to score the winning goal in the World Cup Final to feel such sensations. If you receive an unexpected promotion at work, and start jumping for joy, you are reacting to the same kind of sensations. The deeper parts of your mind know nothing about football or about jobs. They know only sensations. If you get a promotion, but for some reason don’t feel any pleasant sensations – you will not feel satisfied. The opposite is also true. If you have just been fired (or lost a decisive football match), but you are experiencing very pleasant sensations (perhaps because you popped some pill), you might still feel on top of the world.